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eCommerce: Installing and Configuring your Shopping Cart
You decided you're going to sell your products online. Or perhaps you don't want to sell them yet, only display your catalog. So how do you go ahead and implement your virtual shop? The answer is short: you need to install a shopping cart in...

Ecommerce that Makes Sense
We weigh the merits of ready-made and custom solutions to add ecommerce to your site. In our last Tips we cautioned that just having a shopping cart on your website isn't enough to make ecommerce work. This month we'll weigh the merits of...

Ecommerce Turnkey Sites
Turnkey host sites normally offer the complete package, which normally includes hosting as well as products. Turnkey means an already stocked business, depending on the store it might be stocked with from 10 products to thousands. These...

SEO For Ecommerce
Ranking well under the free listings in the major search engines basically mean one thing – Lots of free, recurring, and targeted traffic. Major search engines like Google, Yahoo and MSN can be very powerful weapons in your internet marketing, if...

Why Ecommerce is Not Ready for My Daughter or Me
As the mother of a teenage clothing fanatic I'm often at my local mall. It occurred to me that the shopping experience for my daughter is attractive to her not because she wants to spend my money, but because the experience of buying itself is so...

 
 
Divesify With Ecommerce

Since 1972 Amsoil Inc. has progressively expanded its line of products. It began with one that proved to be the first of its catagory, an engine oil that had not been seen in the market place. Not too many years later, more need for superior synthetic automotive lubricants came into Amsoil Inc. awareness. Examples are the Food Grade Grease, racing applications and racing applications.

By the mid eighties Amsoil Inc. had more products available. These products where not the property of other contracted companies but Amsoil Inc. was the marketing and manufacturing origin of a widening divesification of product lines.

Opportunity to take advantage of these products in a variety of environments also proved successful. All types of automotive and commercial retailers where taking advantage of the technical support and leadership available. Racing has grown in atleast three areanas, no pun

 


intended. Motorcross, Marine and Snomobile have made huge strides in the field of spectator sports as well as participants. Dealers have the opportunity to sponsor a rider or team in the field of their choice. This environment is an excellent fit for promoting Amsoil.

This an exciting business to be in because of its diversity of opportunites. The passion that keeps the engine of productivity moving is easy to refuel from a company that has the integrity at its foundation. The confidence that it will continue comes from the experience of the history and people behind Amsoil Inc.
For more information, see www.lubedealer.com/hiebert

About the Author

Rudy Hiebert is an Amsoil Inc. dealer since 1989. The application of the Internet has increased his Amsoil activity ten fold. As a Certified Dealer, his downline of accounts and customers has stretched the continent with the use of the Internet.